◆ Corporate vision: to be the leader in the industry
◆ Enterprise mission: to create profit for customers, benefit employees, and do their part for the society
◆ Enterprise positioning: build a century-old enterprise
◆ Enterprise spirit: integrity, efficiency, pragmatism, rigor
◆ Talent concept: Excellent employees are the most valuable assets of the company.
◆ Business philosophy: self-discipline, rigor, and continuity; first work hard, then return naturally.